Pears Pack Internal Re-Launch Activation

Challenge

Unilever Nigeria Plc repackaged Pears baby range of products, giving it a new look with same unique alluring perfume and active ingredients, to this end the brand engaged staff of the Oregun office to kick start as the campaign launch

Task

The task was to officially launch the new range of products for the Brand at the Oregun office while creatively engaging and rewarding staff

Execution

Early morning product desk drop of SKUs
Creatively amplify office Ambience using Brand related props
Experiential staff engagement and rewarding . A treasure hunt across departmental wings led to the uncovering of a secret Room where a reward laid waiting