Pears Pack Internal Re-Launch Activation – Sodium Brand Solutions

Pears Pack Internal Re-Launch Activation

Challenge:

Unilever Nigeria Plc repackaged Pears baby range of products, giving it a new look with same unique alluring perfume and active ingredients, to this end the brand engaged staff of the Oregun office to kick start as the campaign launch

Task:

The task was to officially launch the new range of products for the Brand at the Oregun office while creatively engaging and rewarding staff

Execution:

Early morning product desk drop of SKUs

Creatively amplify office Ambience using Brand related props

Experiential staff engagement and rewarding . A treasure hunt across departmental wings led to the uncovering of a secret Room where a reward laid waiting

Result:

Highly engaging activities

Deepened co-working /team spirit

Brand immersion

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+234-8037850811

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info[at]sodiumng.com

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