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Disrupt Vodka category with Extrakt to recruit from shots consumption occasion and drive local relevance linked to herbs.
Make Absolut top of mind by reinforcing premium image focused on disruptive on-trade activations.
Visibility – Jungle Fever theme, photo area, tent cards, POS, DJ booth.
Promoters, sampling, bottle service ritual & gift with purchase.
Increased brand penetration and sales were achieved.
11, Regina Omolara Street,
Opebi, Lagos
+234 901 705 1807
info[at]sodiumng.com
